A beautiful, sunny day at the newly reopened Venice Beach turned tragic for one family when a father and son were pulled out with the rip current while swimming late Sunday afternoon.

The 10-year-old boy was rescued, however his father, former WWE star Shad Gaspard  39, is still missing. 

DailyMail.com was there a multiple lifeguards were on the scene, along with divers, rescue boats, paramedics on standby, the coast guard flying back and forth and helicopters hovering over the crowded beach for nearly three hours.

'I saw the young boy who was inconsolable and his mother who had her arms wrapped around him,' said one onlooker. 'The whole thing was just heartbreaking, absolutely heartbreaking to see this mother and child in complete despair.'

The boy was unharmed and later walked off the beach with an adult friend for about fifteen minutes, while his mother Siliana Gaspard remained on the beach painstakingly staring out into the ocean.

'We had one of our lifeguards go out to make a double rescue of a father and a son,' Kenichi Haskett, Los Angeles County Fire Dept Lifeguard Division told DailyMail.com in an exclusive interview. 

'The father unfortunately got pushed down by a wave as they were getting pulled out of the current. The lifeguard rescued and grabbed the boy, the son, and tried to grab the father as well. 

'He ended up getting pushed down by a wave and we couldn't find him and we immediately started with our rescue boats, called in additional lifeguards to search that location of his dad,'

Haskett encourages people to swim in front of an open lifeguard tower and to always check in with the lifeguard about the swimming conditions.

'Stay knee deep, you don't need to out and get pounded by the shore. Know your abilities and stay within your abilities,' Haskett advises.

Local resident Lisa Thompson said she was brought to tears just the other day when her daughters were in harm's way while swimming at the same beach. 

'Yesterday my two girls got pulled in by lifeguards. It was upsetting, I was crying. My daughters didn't even know realize they were getting pulled out.'

'I have been doing this for 33 years, and this is only the second time this has ever happened,' a Venice Beach lifeguard told DailyMail.com.

The search began again at 7am PST.