Twitter is Celebrating a Very Important, Niche 10-Year Anniversary
- 3 years ago
It's sort of hard to believe, but what started as a wonderful Twitter mistake – and has since evolved into a fully-fledged annual internet celebration – first began a full 10 years ago. An actual decade. And needless to say, the anniversary has not gone unnoticed on Twitter.
But first, a quick recap. If you're not from the UK, you may be wondering a) who Ed Balls is, and b) why the sweet heck there's a day devoted to him on Twitter.
We broke the whole thing down in detail a few years back, but the in-a-nutshell version is this: On April 28, 2011, Ed Balls – a prominent politician at the time, who had just started in his role as Shadow Chancellor of the Exchequer – managed to accidentally tweet his own name. Apparently it happened when he was shopping in ASDA, presumably as a result of him mistaking the Tweet box for the search bar.
Twitter couldn't get enough of it. At the time the tweet led to multiple retweets, jokes, and memes, and two years later it was an official event. Soon people were celebrating with poems, cross stitches, photoshops, and framed images, and the whole thing had completely exploded.
Every year since, on April 28, the internet comes together to celebrate Ed Balls Day as one — and 2021 looks set to be no exception.
Source: Mashable India
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