With over 350,000 followers on his luxury yacht-focused Instagram account, Denis Suka is already something of an influential figure in the yachting world.
But after posting about incredible vessels for nearly three years, the man behind the @theyachtmogul account is turning his hand to yacht design.
The social media influencer has teamed up with Bhushan Powar Design Studio to devise a superyacht concept named after his hugely popular account.
Measuring 295 feet, the Mogul project features a 26-foot infinity pool, as well as an owner's suite with floor-to-ceiling windows, offering panoramic views, a private hot tub and direct access to a touch-and-go helipad station.
"A lot of yachts aren't very beautiful," he tells CNN Travel. "I thought, if I can bring something nice, maybe someone will want to build it. My goal was to come up with something different.
"There are thousands of yachts in the industry. If we make something the same as the others, it's not going to make any difference."
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